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Swachh Bharat

Swachh Bharat Initiatives

Swachh Bharat Mission initiatives started off, at the National Institute of Rural Development & Panchayati Raj (NIRD&PR), Hyderabad with setting the home in order before moving on to setting the next door right. It has put in place a series of internal measures to correct some of the local practices that were not in alignment with the values and principles that Swachh Bharat would approve of. The internal measures within the campus are presented as ‘Before – After’ below, followed by how do we extend these practices to the larger community.

The NIRD&PR believes in the following principles:

  1. Many small do-able steps shall result in a giant leap over time.
  2. Charity begins at home – First, let me set my home in order.
  3. The best way to realize Swachh Bharat is converting individuals as Swachh Citizens, and keep expanding the circle;
  4. Demonstrate. Let them know - through your manifested behavioral routines - what is meant by being a Swachh Citizen.
  5. Swachh Bharat rests more on our being able to install a new set of behavior that are favourable to keeping India Clean, coupled with cleaning up - and not just clean up.

We have to be perfect to be able to correct others towards perfection. Therefore, we practice to become perfect, and to be able to demonstrate.

BEFORE – Swachh Bharat AFTER – Swachh Bharat
Use of plastic carry bags prevailed. The Institute has banned to use of plastic carry bags, and promotes reusable cloth bags and eco-friendly nonwoven bags.
Use of plastic water bottles at conference halls was in practice The Institute has banned the use of plastic water bottles, and water is provided through water dispensers at the dining halls; in the conference halls; and on the office corridors.
Placing plastic water bottles on the dais was customary. Replaced with reusable glass bottles with a cap
We used plastic files and folders in our offices. The use of plastic folders and files has been done away with. NIRD&PR uses, and promotes the use of handmade paper files and folders.
We used to present plastic wrapped flower bouquets to VIPs. The Institute uses only fresh flower bouquets and makes sure no plastic wrapper is used in bouquets.
We used to serve tea/biscuits in use and throw tea cups, and paper plates. No use & throw tea cups or paper plates are used. We use reusable ceramic tea cups / stainless steel glasses; and reusable plates to serve biscuits / cakes etc.
There was no waste segregation taking place in the dining halls. Waste segregation arrangements have been made in the dining halls so as to introduce the practice of sending all kitchen refuse into gasification plant being set up.
No attention was paid to dry wastes – including glass bottles, recyclable plastic containers etc. Scrap dealers have been identified, who shall periodically visit the campus to take away the recyclable plastics, and other scraps.
Used papers from office, and school were burnt periodically Used papers from office, and from the BVBV school are being sent to handmade paper unit at Rural Technology Park.
Disposal of used feminine products, and children’s nappies – got mixed with other wastes. Incinerator being set up for safe disposal.
There was no waste segregation taking place in the staff quarters. The NIRD&PR shall soon be giving three waste bins for every family that resides in the campus. They shall be educated on waste segregation.
Orientation to School children Bharati Vidya Bhavan Vidyashram School children have been sensitized on the 3 Rs in Waste Management.
Orientation to PGDRM students Students of PG Diploma in Rural Management has been orientated on 3 Rs of Waste Management
NIRD&PR Mahila Mandali NIRD&PR Mahila Mandali members have been orientated on waste segregation / management.
Internally prepared sanitation contract was being implemented. In August 2016, Sanitation Contract of the NIRD&PR has been revised, to fall in line with the Swachh Office SOP issued by the Ministry of Drinking Water & Sanitation and MoUD.

Every employee and resident of NIRD&PR campus persistently practice, and constantly keep correcting oneself towards becoming a perfect Swachh Citizen.

Other Initiatives

  • The children of Bharatiya Vidhya Bhavan Vidhyashram (BVBV) at NIRD&PR campus are periodically involved in campus cleaning through shramadhan. They also plant trees in the campus.
  • The NIRD&PR celebrated the Bio-diversity day, and it was announced on the same day that NIRD&PR would reach the goal of Zero Waste by March 2017.

Swachh Bharat Mission – NIRD&PR

We conduct workshops, and 5-day training programmes on the following themes. Our clients are officials implementing SBM activities at the District and State levels from all over India.

  • Behaviour Change Communication
  • Technology options for Individual Sanitary Latrine Construction
  • Solid & Liquid Waste Management
  • Social Marketing Strategies for Rural Sanitation Promotion

We have brought out handbooks, and IEC materials such as posters, leaflets, and folders that further the idea of SBM. The handbooks include:

  1. Behaviour Change Communication Strategies
  2. Solid waste Management in Rural Areas
  3. Model Bye-law for Solid Waste Management in Rural Areas
  4. Guidelines on preparation of DPR for solid waste management in rural areas
  5. Success Stories on Solid waste Management - Case Study series from across States


Why should I pay for water?(Hindi)
National Wash Conclave 2022 - WASH FORWARD - Advancing Water, Sanitation and Hygiene(WASH) in Panchayats - Conclave Report
Why should I pay for water?
Model Bylaws for Village Water and Sanitation Committee
Model By Laws for Water Supply
Training Module on Service Contract Agreements for Solid Waste Management in Gram Panchayats
Training Module on Service Contract Agreements for Wastewater Management in Gram Panchayats
Waste Management at Gram Panchayat Level Baseline Survey
Solid Waste Management - Progress Monitoring Format
Hand-washing Practice
Gram Panchayat Development Plan - Within the Framework of Jal Jeevan Mission
Cluster Approach to Solid Waste Management
A tentative end to the debate on 'Waste to Wealth'.
Participatory Rural Appraisal PRA Application in Rural Development Planning
Capacity Building for Community Engagement (Building Self-Sustaining 'Village Republics' through UBA)
Plastic Waste Management (Frequently Asked Questions)
Small-scale Domestic Wastewater Management Project
Visit to a Zero Waste Project in Andhra Pradesh(A Case Study of Pakala in Chittor District)
Plastic Waste Management (Frequently Asked Questions)
ODF Index - Indicators and Weightages
ODF - Story with a Gap
Social & Behaviour Change Communication for Rural Sanitation Professionals
ODF Sustainability - Notes and Readings for the Trainers & Field Functionaries
How to Write a Good Research Proposal (A Practical Guide to Beginner Researchers)
SOP for Swachh Campus(Hindi)
Solid Waste Management (A Step-by-Step Guide for Gram Panchayats) Handbook
SOP for Swachh Campus(English)
Zero waste is possible
Historical Waste & Garbage Mining
Taking on a Zero Waste Challenge
Composting Kitchen Waste - Basic Questions and Answers FAQs
Leadership Matters for Sustainability of Sanitation Efforts
(The Case of Hazipally Gram Panchayat in Telangana State)
Case Study
Solid Resource Management in Kurudampalayam Panchayat, Tamil Nadu: A Classic Case that Transforms Waste into Resource Case Study
Solid Waste Management System in Mudichur Gram Panchayat, Kancheepuram District, Tamil Nadu: A Model for Replication Case Study
A Model Bylaw for Solid Waste Management in Gram Panchayats Model Bylaw
Village Adoption
A Praxis-based Approach to Community Engagement by Institutions of Higher Learning
Unnat Bharat Abhiyan
Kitchen waste from one more household… Theory of Social norms
Mission: Clean India 2019 (India’s Sanitation Marketing Strategies) Sanitation Marketing
Behavioural and Social Change Communication - Part 1 Module
Behavioural and Social Change Communication - Part 2 Module
Behavioural and Social Change Communication - Part 3 Module
Behavioural and Social Change Communication - Part 4 Module
Behavioural and Social Change Communication - Part 5 Module


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